“Posters of Paris” Ponderings

After a lovely afternoon at the Milwaukee Art Museum with the audio guide and my notebook as my companions, these are few of the observations I jotted down while navigating the metaphorical Morris columns: 1. Morris columns are smooth, cylindrical pillars installed on Parisian streets in the late 1800s—specifically for displaying poster advertising in the round. 2. These advertising posters (affiches artistique) inspired poster mania (affichomanie). 3. People coveted these works so much that artists like Grün had to stamp their art with, “This poster may not be given or sold.” 4. My…
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Welcome to the Schooner Coast!

Huge congrats go out to the Wisconsin and Door County Maritime Museums, respectively, for securing a Wisconsin Department of Tourism Joint Effort Marketing (JEM) Grant for their Schooner Coast travel initiative. CONGRATS! The $39,550 grant was awarded based on a fantastic proposal developed with Baer-Carlson Communications that included the logo design and advertising created by Tessera Design. The Schooner Coast is a 60-mile stretch of Highway 42 along the Lake Michigan shoreline from Manitowoc to Sturgeon Bay that includes Two Rivers, Kewaunee and Algoma. This grant will enable the maritime museums to strategically…
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Green Willow Photography Biz Cards

One of the best things about being a graphic designer is you get to help a friend out from time-to-time and recently I got to “work” with my college roommate, Cheri Thomas, from Indiana. When she said she was considering freelance photography and needed some business cards, I jumped at the chance to help. I knew we could do really cool 2-sided cards using her photos. She specializes in children’s portraits and her daughter, Abby, was a perfect model for Green Willow Photography. Which leads me to this very simple marketing tip: 2-sided…
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